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Creating a sense of stability, positivity and preparedness in the post-Covid work environment - typified by Volatility, Uncertainty, Complex and Ambiguous - is a challenge for all business leaders in China (and worldwide). Prof Laurie Underwood will draw upon her 10 years of experience in helping MNCs in China to manage crisis communications to share with DUSA members and friends international best practices and strategies for preparing for, managing, and learning from crisis situations which become public. In today's "social media driven" world, any small business issue can easily become public (even going viral). The "crisis readiness" of you and your team makes the difference between controlling the situation or being controlled by it. 

Welcome to join us and discuss the topic "Managing Risk & Crisis in Today's 'VUCA' Environment" with Prof. Laurie Underwood on July 29, 2020. 

This is a hybrid event which will be held at DUSA member company: "AEE" and offer online live broadcast on Zoom at the same time.


Please determine whether you participate offline event or virtual event, and then make registration with the corresponding ticket.

Remote participants will receive an email including Zoom Meeting Link and Meeting ID prior to the event. Please ensure your email address is valid, and try also to check your junk mail just in case.




Dress Code

 Smart Casual


  • Dr. Laurie Underwood (Sr. Associate Professor of Management (Adjunct) and Academic Communications Coordinator at IBSS, XJTLU)

    Dr. Laurie Underwood

    Sr. Associate Professor of Management (Adjunct) and Academic Communications Coordinator at IBSS, XJTLU

    More Information

About "AEE"

Aerospace Engineering Equipment (Suzhou) Co., Ltd. ("AEE"), as one of the world's leading companies focused on friction stir welding (FSW) technologies, has not only developed FSW equipment and processes, but also complete manufacturing solutions for welding modules.


We offer our customers a series of FSW equipment to handle a wide variety of one, two and three-dimensional components, and also develop customized concepts to satisfy the individual demands. We invest continuously in research and development in order to provide comprehensive know-how extending from concept design, production processes right up to the automation solutions. 


With the development in almost 10 years, "AEE" has built up an excellent brand image in the automotive, railway, marine, aerospace and electronics industries. Following the philosophy of continued innovation and customer focus, "AEE" is on its way to become an internationally successful global player. Relying on our experiences and services, many customers from different countries and different industries have already developed long term business relationships with us.

"AEE" Official Website:


Please note that DUSA European Association Suzhou will take photos for this event and may post on our website and/or social media platforms. By attending this event you consent to DUSA European Association Suzhou taking and using such photos as described above.

Please contact if you have any questions.

Cancellation Policy

If you register for an event but can't attend, please do let us know in advance. If you cancel 1 day before the event, there will be NO cancellation fee. DUSA will charge 100% of the registration fee for cancellation within 24 hours.

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