This is a past event. Registration is closed. View other DUSA European Association Suzhou events.

How to register

Events will be based on "first come, first served" principle.

If you want to take part in the SEA 2019 @ IBSS: Spring-Summer Seminars' Registration Package please either follow the link here or scan the QR code to register.

Please follow the registration steps and then enter the promotional code "DUSA 2019 member".

And if you have any questions or queries about any of these events or anything related to them you are welcome to get in touch with Ms. Nicole Yang ( or Mr. Douglas Shearer (

IBSS Business Engagement Team

Tel: 0512-81883262


Dear DUSA Members,

We are delighted to share with you the Suzhou Executive Academy (SEA) Spring-Summer Seminars provided by our annual partner: International Business School Suzhou (IBSS) at Xi'an Jiaotong-Liverpool University (XJTLU).

The spring-summer seminars that are composed of seven sessions (see below) are open to DUSA members. Each member company may send one person free of charge per seminar. If there is more than one attendee, please refer to the flyer below.

  • 28th February: Digital Intelligent Transformation
  • 21st March: Beautiful China
  • 11th April: Challenges of China's Economic Transition
  • 25th April: Internationalization of China's capital market 

             (In cooperation with the Hong Kong Stock Exchange in Shenzhen)

  • 30th May: How to Motivate the Team in the Digital Age
  • 20th June: A Multidisciplinary Perspective on Big Data
  • 11th July: Design Driven Strategy

About SEA

The Suzhou Executive Academy (SEA) is a unique education platform created by International Business School Suzhou(IBSS) at Xi'an Jiaotong-Liverpool University (XJTLU) for business leaders in the Yangtze River Delta region. SEA events bring together a community of like-minded business and academic professionals and offer a global insight into a variety of business issues, as well as the unique access to a high-level executive network.

China's multifaceted economy combined with a complex and changeable regulatory environment is a mix of both opportunities and challenges for those who are doing business, working and studying in China. Thus, the SEA's mission is to seek out and to debate the most pressing and relevant business, economic and social issues nationally and internationally. Then, combine all of this with the latest academic points of view (created through in-depth knowledge and research) and the practical know-how of key individuals from public and leading private organisations.

The SEA is organized in regular evening seminars – one every three to four weeks from 6pm to 8:30pm - during which a topic is presented and debated among the participants in a friendly academic environment which allows managers and entrepreneurs to meet peers representing different industries in an open platform created to debate and discuss together common points of interest.

The SEA aims to become the focal point of the business community of Suzhou and the Yangtze River Delta region!



Sponsors and Partners


Session 1: February 28th

Title: Digital Intelligent Transformation 

Time: 18:00 - 20:30, February 28, 2019


  • What is real Digital Intelligent Transformation
  • Why China now is in such a moment of Transformation
  • What will be critical Success Factors for Transformation
  • How to setup Roadmap in Macro/Micro scale


18:00 – 18:30 Welcome Reception (with refreshment)

18:30 – 20:30 Keynote Speech and Discussion


February 28th Session Details

Seminar Flyer

DUSA Annual Partner